Kaitlyn Chasarik - Portfolio

Nobody Studios: A Crowdfunding Disruptor in the Venture Capital Sphere

Design Systems & Journey Mapping a Crowdfunding Campaign

Overview

Nobody Studios is finding a way to crowdfund companies, effectively disrupting the venture capital space. They’re a crowd-infused company creation machine, bringing together creators, entrepreneurs, and investors to build businesses that shape a more vibrant, human, and equitable future. Their mission is to grow 100 compelling companies in 5 years. And that’s only the beginning. Their true goal is to preside at the forefront of positive global impact.

Problem

Nobody Studios was looking to run an initial crowdfunding campaign for their first apps. They had some existing styling already, but needed a full design system to have consistency across their brand as they developed their website and product.

My task was to design and develop a responsive site that would encourage potential investors to get involved. It was important that the conversion rate of the site not only looked great but also performed exceptionally. I also incorporated my expertise in design systems to create a component library, branding guide, standards, and documentation.

Main Takeaway: Responsivity, conversions, and a full design system for scalability.

Lofi Mockups

Moodboard (below). Wireframe (right).

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PFS

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