Lead web development operations for a global leadership company with a 50k member reach. Doubled the rate of conversions with the development of a newly designed site as part of a cross-functional team.
Boosted engagement through interactive elements such as CTA’s, forms, social media, event and podcast integration. Enhanced credibility by elevating the company’s online presence to be more professional, trustworthy, and modern. Continuous improvement through regularly reviewed and analyzed user feedback and analytics data, leading to iterative design enhancements for ongoing success. Mobile Responsiveness by ensuring the website is fully responsive, catering to mobile users and expanding the customer base.
